“I think that the angle for the story is how I’m this emotional 23-year-old girl, yet I have to combat these crazy 50-year-old-CEO work problems,” Erin tells me while lighting up an American Spirit. She takes a puff and exhales dramatically out of one side of her mouth, kind of like a child pretending to smoke a breadstick.

NYMag on Shop Jeen, managing to hit exactly the right balance of self-awareness and snake-people-baiting all media outlets should strive for.