I was struck completely dumb by a segment in today’s big Apple event, during which an Adobe rep showed how easily he could take a woman’s pout and turn it into a smile. To that point there had been no women on stage – merely the usual procession of be-shirted white men – and so this segment, which would have been off in itself, was just… ugh. In an event as heavily stage-managed as this one must have been, how did nobody notice ahead of time how badly this would play?